Mave
New York

Logo and Identity Design — Product Packaging — Photography Art Direction — Desktop and Mobile E-commerce Websites — Press Presentations — Print and Digital Collateral

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Tired of razors “designed for women” that are really just plastic disposables recolored in stereotypical princessy pink, Marisa Newman vowed to disrupt the entire industry by creating Mave, a revolutionary shaving system that’s ergonomically (and beautifully!) designed for women.

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Partnering with a classically-trained sculptress, we designed Mave's branding, packaging and e-commerce website to bring this artful and elegant razor to realization — and to luxury beauty boutiques including Violet Grey.

 
 
 
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